The Problem is...

I am not getting the attention on social media that I deserve.

I want to make a good impression, but don't know how to get there. 

I tried to create videos before, but they didn't give the results I wanted. 

I am camera shy and forget what to say in-front of camera

I look horrible in self-recorded videos

The process of creating a video is tough, I feel overwhelmed by all the choices

I am busy person. I don't have time to learn videography

And above all, videos making is expensive and I don't have budget!

P.S. Whatever you read further, is NOT intended for well establish successful business. 

Yes, You and your business deserve attention on social media

Yes, YOU can to leave first memorable impression 

Yes, YOU can represent authentic version of your self through videos

Yes, YOU can increase conversion rate

Yes, YOU can make Videos without having BIG Budget! 

YES YOU CAN! 

Social Media is like a social gathering party. Here people come to meet and greet, talk about their personal lives, some past memories, and recent achievements. People come here for entertainment. 

It is a big turn-off If you try to be like a door-to-door salesman on social media. They would simply ignore you. But if you make them emotional, then they'll reward you with love and respect. How to do that? The answer is storytelling. 

Instead of being a desperate marketer, we need to be a storyteller. But the challenge is that everyone is a storyteller nowadays. In this crowded space, how will you grab and retain their attention and entertain them? The answer is a human interest documentary. 

Human interest documentary is the proven video strategy in the context of 'social gathering parties'. When you wrap your product or service around emotionally charged stories about you, your client, or employees then suddenly it becomes personally relevant for people. 

Let's have a look at various examples which would give you the idea. 

With loads of huge storytelling marketing campaigns in recent years, let's look at how you can use storytelling to deliver your video message to the right audience.

1. Start with a Clear Storyline - Clear symbolism in your film can help your viewers connect with it better and understand the story quickly. 
2. Hook them first by showing a problem people have and then show that their problems were solved through your company/service.
3. Individualize Your Brand With The Right Tonality- Make good use of humor, goodwill, exaggeration or any other devices that are necessary to capture these personal elements. 
4. Just be sure not detract from what should be the focus: the story you're trying tell. 

Stories can cause a physiological response in the listener. Research about why people love stories has found that storytelling is often a reciprocal act where we get just as much enjoyment from listening to stories as the storyteller gets from sharing them. 

This process seems important for people's sense of self-worth, and indeed, the "listener" (or Viewer) may also feel greater compassion or connection for others or themselves after hearing a story.